Sportlife Burgopak Pop-up Eurocup

This is last project from school this year and best from this period. The project is to ad a surprise or a gift to existing products/ packaging. I couldn't help myself to finally use something special in the package design.
I designed it to have a collectible soccerplayercard inside the Sportlife chewing gum package. The card is also not a normal player card but a pop-up card. When you pull out the card the strip with the chewing gum automatically coming out the otherway. I have gotten a good grade for this and sure different from what others made.
I designed both the packaged plus the graphics for this design. Watch the video to see the whole package and in movement.

Credits to: Burgopak for designing the work making the slide mechanism possible, visit their website for more info Burgopak.